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Beyond Meat

Beyond Meat

Beyond Meat makes plant-based meat alternatives such as burgers, sausages, chicken strips, and ground beef. Beyond Meat was founded in 2009 by Ethan Brown and is based in Los Angeles, California.

Beyond Meat makes plant-based meat alternatives such as burgers, sausages, chicken strips, and ground beef. Beyond Meat was founded in 2009 by Ethan Brown and is based in Los Angeles, California.  In April 2013, Whole Foods began selling plant-based meat products across the United States made by Beyond Meat. Plant-based meat products made by Beyond Meat are a combination of soy and vegetable proteins, and on July 23, 2018, Beyond Meat received the non-GMO verification from the Non-GMO Project after a year long non-GMO verification process. 

Products

Beyond Meat burgers, sausages and crumbles are sold in grocery stores and restaurants in the US. The Beyond Meat Burger was launched at Canadian fast food restaurant A&W in July 2018. In March, 2019, Beyond Meat and A&W began offering a vegan breakfast sandwich with vegan sausage and egg. The Beyond Meat Burrito became available in the Canadian restaurant chain, Quesada Burritos & Tacos in February 2019.

Funding

Series A

On April 11, 2011, Beyond Meat closed their series A funding round, raising $2,000,000 in capital. 

Series B

On January 1, 2012, Beyond Meat closed their series B funding round, raising an undisclosed amount of funding. 

Series C

On May 1, 2013 Beyond Meat announced a series C funding round, closing the round with an undisclosed amount of funding from Closed Loop Capital. 

Series D

On July 29, 2014, Beyond Meat announced a series D funding round, closing the round with an undisclosed amount of funding from Obvious Ventures. 

Series E

On October 15, 2015, Beyond Meat closed their series E funding round with $17,000,000 in funding from S2G Ventures, Obvious Ventures, Kleiner Perkins, Innovative Fund, Closed Loop Capital, and Bill Gates. 

Series F

On October 11, 2016, Beyond Meat announced it completed their series F funding round, raising an undisclosed amount of funding from General Mills, Power Plant Ventures, The Humane Society of the United States, and Tyson Foods. 

Series G

On December 8, 2017, Beyond Meat raised $55,000,000 in series G funding from Cleveland Avenue, Power Plant Foods, and Tyson Foods. 

Timeline

November 16, 2018

Beyond Meat applies for IPO

The company said it had applied to list its common stock on the Nasdaq under the symbol "BYND," with an initial offering size of $100 million.

November 12, 2018

Beyond Burger launches in UK

After a 3 month delay due to supply chain issues, the Beyond Burger is now on sale in UK supermarkets and restaurants.

People

Name
Role
Related Golden topics

Adhiraj Kohli

Employee



Beyond Meat

Employee



Biz Stone

Investor



Bruce Friedrich

Investor



Caitlin Winfrey

Employee



Carolyn O

Employee



Cinthia Villalobos

Employee



Craig Shapiro

Investor



Danny O'Malley

Employee



Drue Freeman

Investor



Founder



Evan Williams

Investor



Felix Reyes

Employee



Frank Willemsen

Investor



Galia Kut

Investor



Ivy Chen

Employee



J Skyler Fernandes

Investor



Jamie Grass

Employee



Josh Friedman

Employee



Jungju Kim

Investor



Kedar Deshpande

Employee



Kevin Boylan

Investor



Marian Spector

Employee



Mario Reyes

Employee



Mark Rampolla

Advisor



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Further reading

Title
Author
Link
Type

12 places to find Beyond Meat and Impossible Burgers in LA

Mona Holmes



A persistent CEO, a meat buyer, and a gamble—how fake meat finally made it to beef aisle

Chase Purdy



Alton Brown on the End of Meat as We Know It

Alton Brown



Availability in Restaurants, Distribution and Retail



Web

Beyond Meat Has Just Sold More Than 11 Million Vegan Beyond Burgers

Kat Smith



Beyond Meat’s Fake Chicken Tastes So Real That It Will Freak You Out

Farhad Manjoo



Beyond Sausage VS Sausage Sausage





Europe’s Largest Poultry Producer Brings Vegan Beyond Meat to Germany!

Michelle Neff



Plant-based protein company Beyond Meat files for IPO

Victoria Cavaliere, CNN

Web

The Bill Gates-backed company that's reinventing meat

Marc Gunther



With $72 Million in Funding, the Entrepreneur Behind Beyond Meat Pursues Innovation Over Profit

Stephen J. Bronner



Documentaries, videos and podcasts

Title
Date
Link

Beyond Meat: The Beyond Burger Taste Test!

June 29, 2016

Beyond Sausage Taste Test & Reaction HONEST Review - Beyond Meat Sausage | Vegan Sausage #Vegan FOOD

April 19, 2018

BUILDING MEAT FROM PLANTS w/BEYOND MEAT'S ETHAN BROWN

December 11, 2016

Trying MEATLESS Beyond Burger VS REAL Burger ft. Ava Gordy, Shira Lazar | What's Trending Originals!

June 17, 2017

Companies

Company
CEO
Location
Products/Services









References