DJI

DJI

Also known as Da-Jiang Innovations, DJI is a Chinese technology company developing and manufacturing drone and camera technology.

DJI is a manufacturer of camera drones and stabilizers. DJI technology offers solutions for commercial and professional operations.

With reported sales in excess of $2 billion, DJI drones, cameras and gimbal stabilizers are sold in more than 100 countries and regions.

Products include the Phantom 1 drone.

Timeline

September 25, 2019

DJI launches new industrial drones for agriculture and new services for industry customers

April 8, 2019

DJI, the world's leader in civilian drones and aerial imaging technology, today announced a Solution Development Partnership with the Los Angeles Fire Department (LAFD) to create, test and deploy DJI drone technology as an emergency response and preparedness tool.

January 5, 2017

In 2017, DJI acquired a majority stake in leading Swedish camera manufacturer Hasselblad, and the camera featured on the pioneering Mavic 2 Pro, which was released a year later.

May 7, 2015

In 2015, DJI benefited from a $75m investment from Accel, partnering with the company to form the SkyFund, a UAV-focused seed fund empowering application-level entrepreneurs in the UAV and robotics space.

Funding rounds

Funding round
Funding type
Funding round amount (USD)
Funding round date
Investment
DJI funding round, May 2015
75,000,000
May 6, 2015
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People

Name
Role
LinkedIn

Frank Wang

Founder, CEO

Further reading

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Documentaries, videos and podcasts

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Companies

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News

Title
Author
Date
Publisher
Description
Brian Heater
August 26, 2020
TechCrunch
Beyond the drones it's known for, DJI has carved out a nice niche for itself in the camera stabilization market. Building on the technology it has developed for the aerial imaging space, the company's got a number of products, running the gamut from professional video to consumer smartphone accessories. DJI Osmo Mobile 3 review Today [...]
August 5, 2020
WebWire
The report from the Synacktiv digital security firm about DJI software includes further inaccuracies and misleading statements about how our products work, following similar reports from them last week. We want to make clear that DJI's products protect user data; that DJI, like most software companies, continually updates products as real and perceived vulnerabilities come to light; and that there is no evidence that any of the hypothetical vulnerabilities reported by Synacktiv have ever b...
Scott Gilbertson
July 22, 2020
Wired
The company's compact action camera is a worthy GoPro competitor, especially at this discounted price.
Tom Simonite
July 13, 2020
Wired
Skydio is best known for "selfie drones." Now, it's seeking government contracts, as American officials shun the Chinese drone company.
Matt Burns
May 7, 2020
TechCrunch
DJI took the wraps off its latest drone today. Targeting industrial users, the Matrice 300 builds on the company's Matrice platform, and sports a host of improvements from longer battery life, object detection sensors on all six sides and a 15 km video transmission range. The Matrice line has long been DJI's all-in-one industrial product [...]
Leo Kelion
April 28, 2020
BBC News
Mavic Air 2 lacks promised facility to spot nearby aircraft in models sold outside North America.
Alex Alderson
April 27, 2020
Notebookcheck
Drone specialist DJI is on the verge of presenting version 2 of the Mavic Air. Ahead of its expected release, marketing renders and a complete specification sheet have leaked, leaving little to the imagination.
Brian Heater
April 28, 2020
TechCrunch
DJI had to kibosh its usual big unveil this time out, for obvious reasons, but the company won't let a little thing like a global pandemic get in the way of an announcement. A little over two years after unveiling its lightweight Mavic Air, the drone giant is announcing the sequel. When I reviewed the [...]
Jay Peters
April 17, 2020
The Verge
It seems as if DJI could be close to releasing the Mavic Air 2. The company is hosting an event on April 27th, and photos and information about the device appear to have been posted online by a Brazilian regulatory agency.
March 31, 2020
WebWire
Emergency scenarios will be able to be dealt with quicker, more safely and more efficiently thanks to a new strategic partnership between DJI, the world's leader in civilian drones and aerial imaging technology, and Rosenbauer International AG, the world-leading manufacturer of fire service vehicles and firefighting equipment. The two companies will work together to bring the benefits of digital emergency response management to anyone involved in being called to tackle an emergency situati...
Scott Gilbertson
February 6, 2020
WIRED
DJI's latest small drone is lightweight, small enough to fit in your pocket, and tons of fun to fly.
Bill Chappell
January 29, 2020
NPR.org
The move is a turnabout for Chinese firms such as drone giant DJI -- which made special "government edition" drones that the Interior Department approved last summer.
Lisa Friedman and David McCabe
January 29, 2020
www.nytimes.com
The order formalizes a decision last year to ground the federal agency's drones pending an internal security investigation.
Zack Whittaker
January 29, 2020
TechCrunch
The U.S. Department of the Interior has confirmed it has grounded its fleet of non-emergency drones amid concerns over cybersecurity. In a brief statement, the department said the move will help to ensure that "the technology used for these operations is such that it will not compromise our national security interests." Interior spokesperson Carol Danko [...]
December 27, 2019
WebWire
DJI, the world's leader in civilian drones and aerial imaging technology, is reviewing proposed rule from the U.S. Federal Aviation Administration (FAA) to remotely identify drones in American skies. The FAA proposal outlines its own approach to identify airborne drones, which is a major step toward integrating drones into everyday life for business, government, education, photography and fun. The FAA's Notice of Proposed Rulemaking, which will be made available at this link and in...
Devin Coldewey
December 23, 2019
TechCrunch
DJI is easily the leading brand when it comes to camera drones, but few companies have even attempted a ground-based mobile camera platform. The company may be moving in that direction, though, if this patent for a small off-road vehicle with a stabilized camera is any indication.
December 5, 2019
WebWire
DJI and SkyPixel, the world's most popular aerial photography community, announced the annual Aerial Photo & Video Contest celebrating SkyPixel's 5th anniversary. Running from December 3, 2019 to February 3, 2020, this year's contest introduces a special "Aerial Story" category to celebrate its 5th year and welcomes submissions from professional photographers, videographers, aerial enthusiasts and content creators around the globe. This year's contest is sponsored by the partner Nikon and...
Scott Gilbertson
December 2, 2019
Wired
The DJI Osmo Action is a compelling GoPro alternative, and its Cyber Monday 2019 price makes it one of the best deals we've seen this holiday season.
Scott Gilbertson
November 27, 2019
Wired
We dove deep into Black Friday and Cyber Monday discounts to find the best sales on cameras, lenses, drones, and related gear.
Valentina Palladino
November 22, 2019
Ars Technica
No holds barred: what's your most coveted item this holiday season?
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References

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