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Gold & Green Foods

Gold & Green Foods

Gold & Green Foods is a food technology startup from Helsinki, Finland founded by Maija Itkonen, Reeta Kivela, and Zhongqing Jiang in 2015 serving vegetarians, flexitarians, pescaterians, and meat eaters. The company develops and markets plant protein products made from Nordic oats and legumes.

OverviewStructured DataIssuesContributors

Contents

goldandgreenfoods.com
Is a
Organization
Organization
Company
Company

Company attributes

Industry
Clean technology
Clean technology
Food technology
Food technology
Plant-based meat
Plant-based meat
Alternative proteins
Alternative proteins
Plant-based products
Plant-based products
Technology
Technology
Location
Finland
Finland
Helsinki
Helsinki
B2X
B2C
B2C
CEO
Maija Itkonen
Maija Itkonen
Founder
Maija Itkonen
Maija Itkonen
‌
Reetta Kivela
AngelList URL
angel.co/laura-antola
Pitchbook URL
pitchbook.com/profiles...154548-10
Legal Name
Gold&Green Foods Ltd Oy
Email Address
info@goldandgreenfoods.com
Phone Number
+13103625055
Full Address
Hämeentie 157 00560 Helsinki Finland
Founded Date
2015
Business Model
Commerce
Patents Assigned (Count)
1
Wellfound ID
laura-antola
Country
Finland
Finland

Other attributes

Company Operating Status
Active

Gold & Green Foods makes meat alternatives and other products targeting vegetarian, pescatarian, flexitarian, and meat consumers. The company was founded in 2015 by Maija Itkonen, Reeta Kivela, and Zhong-Qing Jiang, and is headquartered in Helsinki, Finland.

Gold & Green Foods makes their products using Nordic ingredients such as Nordic oats and legumes, and combines them using Asian food technologies mixed with findings from Nordic food science to create their plant-based products.

Products
Pulled Oats

In 2016, Gold & Green Foods launched their first product line in Finland called Pulled Oats made out of Nordic oats, fava beans, and pea proteins. Pulled Oats are offered in three different flavors: Nude, Tomato, and Ginger.

Nordic Oatballs

Green & Gold Foods introduced their Nordic Oatballs, a product meant to imitate Swedish Meatballs. The oatballs are manufactured out of Nordic oats, pea protein, faba been, rapeseed oil, and water. The Oatballs come in three flavors: plain, tomato and meze.

Patties

Green & Gold Foods introduced two patty-style food products: their Pulled Oats Pan Fried Patty and Pulled Oats Hamburger. The Pulled Oats Pan Fried Patty is made of their original Nordic Oats recipe of oats, beans and peas. These ingredients are sheared, heated and baked together to create a patty which can be pan-fried. The Pulled Oats Burger is similar to the Pulled Oats Pan Fried Patty but includes oil and spices to give it a more hamburger-like texture and cooking experience.

Funding

On September 9, 2016, the Finnish food company Paulig acquired a 51% stake in Gold & Green Foods for an undisclosed amount. Prior to Paulig's acquisition of a majority stake position in Gold & Green Foods, Gold & Green Foods raised over €1,000,000 from private investors.

Timeline

No Timeline data yet.

Funding Rounds

Products

Acquisitions

SBIR/STTR Awards

Patents

Further Resources

Title
Author
Link
Type
Date

Finnish 'pulled oats' maker wants a bite of the meat substitutes...

Tuomas Forsell

https://uk.reuters.com/article/us-finland-pulledoats/finnish-pulled-oats-maker-wants-a-bite-of-the-meat-substitutes-market-idUKKCN0V61R0

Web article

Gold & Green Foods

Dragos Novac

https://nordic9.com/companies/gold-green-foods-company4778916215/

Web article

Gold & Green Launches Pulled Oats Vegan Protein!

Michael Doherty

https://www.onegreenplanet.org/vegan-food/gold-green-launches-pulled-oats-vegan-protein/

Web article

References

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