Crayon (company)

COMPETE LIKE YOU MEAN IT

Crayon’s award-winning competitive intelligence software platform helps your organization see and seize opportunities so you can create a sustainable business advantage.

Go beyond battlecards for a more impactful approach to Competitive Intelligence

TRACK

Compete with a more informed picture of what your rivals are up to, with more than 100 different data types across millions of sources—including your team in the field

ANALYZE

Compete using technology that actually makes your job easier, with advanced machine learning that helps you filter out the noise and identify key competitive signals

ACTIVATE

Compete in a way that drives real business impact, by getting your entire organization involved to help win more deals, retain more customers, and dominate your market

Way more data, way less time

Manual research is not only time-consuming—it’s also risky. When you rely on human effort, you’re prone to missed opportunities and undetected threats.

With Crayon, you can automatically capture your competitors’ movements in real time. Tap into more than one hundred different data types across millions of competitive intelligence sources to stay on top of product updates, messaging pivots, executive team changes, and more.

Learn more about Crayon’s approach to Competitive Intelligence and What We Track.

Separate intel

from noise

Overlooking actionable insights is bad—drowning in frivolous data isn’t great, either. When you’re inundated with information, you’re unable to identify trends and flag the intel that's most impactful.

With Crayon, you can separate signal from noise with ease. Combine our platform’s artificial intelligence with your team’s human intelligence to pinpoint key developments before it’s too late.

Learn more about our competitive analysis capabilities.