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Buffer is a company that provides social media management tools for small- and medium-sized enterprises, offering software as a service (SaaS) solutions in the productivity software, cloud computing, and technology industries. Founded in October 2010 by Joel Gascoigne, Leo Widrich, and Tom Moor, Buffer is headquartered in San Francisco, California. The company operates with a subscription-based business model, offering both freemium and paid options.
Buffer's tools help businesses manage their social media presence, schedule posts, and analyze performance across various platforms. The company's software is available on the Apple App Store and Google Play Store.
Buffer has raised a total of $3,950,000 in funding through seed and Series A rounds. The latest funding round took place in July 2017, with a post-money valuation of $63,500,000. Investors in Buffer include Inspiration Ventures, Red Swan Ventures, Guy Kawasaki, Eric Kim, Jay Baer, Graham Jenkin, Andy McLoughlin, Thomas Korte, Hiten Shah, Adii Pienaar, Peter Bordes, Alberto Benbunan, Dharmesh Shah, Alan Braverman, Duong Zoom Nguyen, TruePNL, Klaus von Sayn-Wittgenstein, Bossa Nova Investimentos, Scott Banister, Collaborative Fund, VTF Capital, Cyan Banister, Stage One Capital, Marc Bell Ventures, and Tiny Capital.
Buffer participated in the AngelPad accelerator program, specifically in the AngelPad 3 batch.
Joel Gascoigne serves as the CEO of Buffer, while Leo Widrich holds the position of COO.
Buffer maintains an active online presence, with profiles on LinkedIn, Facebook, Twitter, Instagram, Pinterest, and TikTok. The company also operates a blog, which can be found at http://blog.buffer.com.