Zemanta (company)

Zemanta offers unified campaign tracking, impression-level decisioning-making abilities, and integrations with first- and third-party data platforms to help clients meet advertising objectives. Brands and digital agencies use Zemanta's programmatic platform to design, automate, and optimize their entire native advertising programs. Their products include native content distribution, native video advertising, native conversation marketing, and native mobile app advertising. The Zemanta platform allows their users to master native media purchases through their dashboard and from an API internal system.

Zemanta was founded in 2007 by Bostjan Spetic, Ales Spetic, and Andraz Tori. It was acquired by Outbrain in July of 2017. Zemanta is based in New York, with offices all over North America and Europe.