Draup

Draup is an AI-Driven decision-making platform co-founded by Vijay Swaminathan, Vamsee Tirukkala, and Zinnov Management Consulting in 2017. The platform uses human curation and machine learning to help organizational leaders in sales and talent domains make strategic decisions based on generated data. Organizations using the platform also receive customized support through consultation services to meet customer needs.

Draup tracks different companies' data and compiles findings into a system for company decision-makers through data intelligence. Machine learning concepts and artificial intelligence establish data models to provide insight to organizational leaders who use the results to take action. The findings help leaders decide how to improve marketing and recruitment strategies. The data also allows decision-makers access to consultants that assist with analyzing findings. Data generated by Draup is supported through human curation consisting of teams of research experts and analysts whose purpose is to focus on subject content to provide accurate data and in-depth analysis.

Products

Draup aims to disrupt enterprise decision-making with innovative technology systems by providing sales and talent products for business organizations. Draup's mission for the products is to give the decision-makers industry-related findings as a tool for finding marketing solutions to problems besides relying on intuition.

• Draup for Sales: The sales product (sales intelligence) supports account & stakeholder intelligence, sales pursuit, and account management. Draup developed an AI-driven sales intelligence platform providing sales teams with comprehensive information related to their target market or prospects. The sales product aims to provide real-time data about prospects while saving organizations time on gathering data. Draup provides interpreted intelligence that includes evaluating characteristics of the industry, other companies, and stakeholders. The company has datasets for over 285,000 companies and over 1 million stakeholder profiles. Data provided by Draup helps sales teams of decision-makers build action plans toward targeted prospects.

• Draup for Talent: The talent product (talent intelligence) provides support for strategic workforce planning, recruitment, and reskilling. Draup developed an AL-powered talent intelligence system to support processes related to workforce planning and recruiting. The talent product helps organizations prepare for industry changes and learn market trends to create strategic workforce plans to meet business expectations. Business leaders gain an in-depth perspective about their industry, including where to look for talent and which skills drive market demand. The talent product provides insight on cost estimates and comparisons related to recruitment and those of its competitors. Comprehensive data helps companies gain an understanding of the labor market and strategies competitors use to recruit talent. Companies can build a diverse workforce, improve spending, and address gaps within the workforce to better prepare for the future.

Draup's products provide detailed insight used by different organizations to understand emerging trends in technology and talent. The sales and talent products offer in-depth knowledge about talent trends, disruptive technologies, outsourcing patterns, and market shifts. Business leaders learn how feasible their business model will be in the future based on tracking real-time changes and related research. Draup's technology has helped companies deal with workforce changes due to the pandemic, repurpose production for industrial companies, provide crisis management support for remote work, and more.