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CrowdTwist

CrowdTwist

A loyalty rewards software company. It was acquired by Oracle on November 8, 2019.

OverviewStructured DataIssuesContributors

Contents

crowdtwist.com
Is a
Organization
Organization
Company
Company

Company attributes

Industry
Retail
Retail
Technology
Technology
Consulting industry
Consulting industry
Loyalty program
Loyalty program
Software as a service (SaaS)
Software as a service (SaaS)
Local search (Internet)
Local search (Internet)
Cloud computing
Cloud computing
Software
Software
...
Location
New York
New York
New York City
New York City
B2X
B2B
B2B
Founder
Irving Fain
Irving Fain
Josh Bowen
Josh Bowen
Michael Montero
Michael Montero
AngelList URL
angel.co/crowdtwist
Pitchbook URL
pitchbook.com/profiles.../52815-16
Legal Name
CrowdTwist, Inc.
Accelerator
Techstars
Techstars
Accelerator Batch
‌
Techstars Class 8 - NYC 2011 Winter
Date Incorporated
July 15, 2009
Number of Employees (Ranges)
51 – 2000
Full Address
110 E23rd St, New York, New York 10010, US0
Place of Incorporation
Delaware
Delaware
Investors
SoftBank Capital
SoftBank Capital
BDMI
BDMI
MDC Ventures
MDC Ventures
Techstars
Techstars
Fairhaven Capital Partners
Fairhaven Capital Partners
The SoftBank Group
The SoftBank Group
StarVest Partners
StarVest Partners
0
Lerer Hippeau
Lerer Hippeau
Founded Date
2009
0
Total Funding Amount (USD)
15,789,000
Latest Funding Round Date
April 2019
September 19, 2011
Acquisition Transaction
‌
Acquisition of CrowdTwist by Oracle
Latest Funding Type
Series B
Series B
Series A
Series A
Wellfound ID
crowdtwist
Country
United States
United States
Headquarters
New York City
New York City

Other attributes

Blog
blog.crowdtwist.com
Company Operating Status
Active
Latest Funding Round Amount (USD)
9,000,000
Wikidata ID
Q5189158

CrowdTwist is a New York City-based software-as-a-service company that is a multi-channel customer relationship and loyalty platform. The technology has been used by companies such as Pepsi, the Miami Dolphins, and Sony Music.

Product

The software offered by the company has a user-friendly interface where clients can track and reward both purchase and non-purchase related activities. It also collects customer data so that the client can target its most loyal audience. The software can create personalized marketing experiences on the platform to advertise product or solutions offers that are relevant to the the individual in the target audience.

CrowdTwist allows for clients to offer rewards to their customers in the forms of gift cards, sweepstakes, digital downloads, charitable donations, and personalized experiences. The platform also has an analytics feature that presents data in the form of dashboards and visuals. The client so they can utilize data for future marketing efforts and campaigns.

Timeline

No Timeline data yet.

Funding Rounds

Products

Acquisitions

SBIR/STTR Awards

Patents

Further Resources

Title
Author
Link
Type
Date

Announcing Infor Loyalty powered by CrowdTwist

https://www.youtube.com/watch?v=ZSng5ZotrYU

Web

March 4, 2019

CrowdTwist is Named a Leader in Loyalty Technology Platforms

CrowdTwist

https://www.prnewswire.com/news-releases/crowdtwist-is-named-a-leader-in-loyalty-technology-platforms-300828116.html

Web

April 9, 2019

Oracle buys CrowdTwist to help boost customer loyalty

Mike Wheatley

https://siliconangle.com/2019/10/02/oracle-buys-crowdtwist-help-boost-customer-loyalty/

Web

October 2, 2019

References

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