Barn & Willow offers several custom textile products such as shades and drapes, swatches, throws, pillows, and even panels. Each product is made from a large selection of fabrics and styles, and can be stitched to customer specific dimensions. The company aims to provide a product that matches customer selection in color, design, fabric, and size. They reach customers from the United States as well as internationally. To remain competitive, Barn & Willow design products directly with the manufacturer and sell solely online to avoid overhead costs.
In 2016, Barn & Willow participated in the 500 Startups Batch 15 cohort and raised an estimated $1,125,000. In May, 2017, B&W raised $1,000,000 from 500 Startups as well as 10 other investors including VTF Capital, Shah Capital Partners, Ranch Ventures, Halogen Ventures, Forefront Venture Partners, and others.