Appforma

Appforma is a company that has developed an automated virtual marketing platform for small businesses. The company was founded in 2011 by Halel Porat and Itamar Shafir, in New York, United States.

The company acts as a virtual marketing agency assistant through the implementation of artificial intelligence. The platform helps create marketing ideas and content to assist businesses survive on limited budgets. The platform is designed to be accessible via smartphone.

Appforma is capable of creating a twelve month program with up to fifty marketing activities, run Facebook ads and post on Twitter, create and execute email marketing, run contests with polls, manage customer retention activities, and aim to attract relevant fans and sales.

The company was acquired by Algomizer for an undisclosed amount. Algomizer is an internet technology company that is using Appforma to create automated tools for advertisers and publishers.