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Superplastic

Superplastic

Superplastic is a creative product & experience studio founded in 2018.

It was founded by Paul Budnitz and artist Huck Gee. They have collaborated together since the early years of Kidrobot (Paul Budnitz original company)

History

Paul left his company, Kidrobot, in 2012 and decided to focused on new projects: a luxury bicycle company and a social network. Huck launched his own platform in 2015 but decided to call it quits after struggling to make it a full time career. In 2017 an Instagram account, Superplastic, posted an image with a question mark and Huck had the same image posted. This started a buzz of the return of Huck Gee to the designer toy industry. It was later confirmed that Huck would be the head of design & production.

Launched in 2018 through Kickstarter with a goal of raising $25,000 but raising $200,000 within the first few days. Ending the campaign with $547,566 and 3,899 backers.

Timeline

July 31, 2019
Superplastic raises a $10,000,000 series A round from Craft Ventures.
July 2019
Superplastic raises a $10,000,000 series A round from Betaworks, Canaan Partners, Craft Ventures, Cyan Banister, Index Ventures, Shrug Capital and Village Global.

Funding rounds

People

Name
Role
LinkedIn

DJ Whookid

Advisor

Guy Derry

Employee

Huck Gee

Employee

Louisa St.Pierre

Advisor

Paul Budnitz

Founder

Further reading

Title
Author
Link
Type
Date

Documentaries, videos and podcasts

Title
Date
Link

Companies

Company
CEO
Location
Products/Services
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