Physic Ventures is a venture capital firm investing in companies focused on health and sustainable living. It provides capital and support to entrepreneurs. It capitalizes on major economic, social, and political trends in personal and planetary health, including the rapid migration toward a consumer-driven, prevention-oriented self-care paradigm.
William Rosenzweig founded Physic Ventures in 2006 in San Francisco. It has been leading the way in defining and investing in consumer facing businesses in diverse and emerging sectors such as healthy food, food technology, quantified self, re-commerce, internet of things, green and sustainable materials, and energy efficiency.