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Phizzle (company)

Phizzle (company)

Phizzle is a San Francisco-based company founded in 2006.

Phizzle is a developer of an engagement automation platform designed to act on big data with applications in marketing. The company's engagement automation platform gathers, analyzes and uses digital and real-world customer actions to offer accurate information, enabling customer-driven organizations to deploy gamification, omni-channel communication, behavior and insights analysis and consumer management, delivering real-time results.

Phizzle's IOT-Ready Customer Data Platform can manage and process millions of records in real-time, allowing businesses to scale without a significant data warehouse investment. Phizzle's lightweight but powerful edge computing solution enables companies to combine human and machine data and for their own technology and to strengthen customer relationships. Phizzle is an SAP certified partner and also partners with Cray Supercomputers.

Revenue Model

Phizzle offers several API's that are designed to allow clients to design their own customer engagement apps using their specific data. These API's include a Twitter API, an email API, push notification APIs, SMS APIs, and a gamification APIs. They also offer insight and analysis tools, data processing tools and IoT edge decision tools.

Model of Phizzle's API use cases

The API's come with licensing fees which include usage fees and applicable support fees. The fees for licensing which either follow Phizzle's standard schedule or an alternate schedule which can be negotiated. Through Phizzle's APIs, clients can engage with third-party add-ons through the Phizzle Marketplace. These add-ons have a separate cost which is assessed through Phizzle, for which Phizzle works as an agent for the client. Phizzle does not take responsibility for third-party add-ons.

Timeline

July 2011
Phizzle raises a $3,000,000 series A round from Alsop Louie Partners.

Funding rounds

People

Name
Role
LinkedIn

Benjamin Davis, III

Founder

Cecilie Carter

Employee

Darin Chen

Investor

Edwin Lau

Investor

Jacqueline Dedell

Investor

Jennifer Woolley

Investor

Julian (JJ) Lin

Investor

Justin Lau

Attorney

Kari Baker

Employee

mark krentzman

Board member

Michael Patrick

Employee

Nick Long

Employee

Ryan Brady

Employee

Stephen Peary

Employee

William Stelt

Employee

Further reading

Title
Author
Link
Type
Date

Phizzle Named to Forbes Top 100 List of "America's Most Promising Companies"

Web

January 23, 2014

Documentaries, videos and podcasts

Title
Date
Link

Companies

Company
CEO
Location
Products/Services

References

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