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Munhwa Broadcasting Corporation (MBC) 주식회사문화방송 a public broadcaster whose largest shareholder is public organization Foundation for Broadcast Culture while it operates on advertising. MBC is the No. 1 broadcast network in Korea in terms of reliability, popularity and influence!
Established in 1961, MBC has been contributing to the development of the media industry, covering 98% of percent of the nation with a network of 16 regional stations and 8 subsidiaries. Today, it's a multimedia group with 1 terrestrial TV channel, 3 radio channels, 5 cable channels, 5 satellite channels and 4 DMB channels.
MBC is a popular name also in other countries as a result of the export of high quality content to more than 50 countries. As a global media group, MBC is now seeking ways to strengthen ties with broadcasters of the world in many different areas.
MBC provides useful information and entertains the viewers through its channels, while focusing on the core value of delivering customer satisfaction based on fairness, reliability, creativity and professionalism with the goal of becoming one of the most competitive media groups in the 21st century.