Hype & Vice is a brand focused on college apparel.
Hype & Vice is a clothing brand for female college apparel. The company was established in 2015 by Kim Robles and Cecelia Gonzales. The idea for the product came from Robles and Gonzales’ experiences as sorority members in University of Southern California (USC), where they found that official university clothing design options for female sportswear are quite limited. Thus, Hype & Vice aims to serve this market by manufacturing female-oriented official college sportswear. It is based in Los Angeles, California.
Hype & Vice is a clothing brand for female college apparel. The company was established in 2015 by Kim Robles and Cecelia Gonzales. The idea for the product came from Robles and Gonzales’ experiences as sorority members in University of Southern California (USC), where they found that official university clothing design options for female sportswear are quite limited. Thus, Hype & Vice aims to serve this market by manufacturing female-oriented official college sportswear. It is based in Los Angeles, California.