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Haru Invest

Haru Invest

Haru Invest is a digital asset management and custody platform for cryptocurrency traders.

OverviewStructured DataIssuesContributors

Contents

haruinvest.com
Is a
Company
Company
Organization
Organization

Company attributes

Industry
Blockchain and cryptocurrency
Blockchain and cryptocurrency
Cryptocurrency exchange
Cryptocurrency exchange
Cryptocurrency
Cryptocurrency
Financial technology
Financial technology
Technology
Technology
Finance
Finance
Blockchain
Blockchain
...
Location
South Korea
South Korea
Seoul
Seoul
B2X
B2C
B2C
CEO
Hugo Hyungsoo Lee
Hugo Hyungsoo Lee
0
Pitchbook URL
pitchbook.com/profiles...265628-08
Number of Employees (Ranges)
11 – 50
Email Address
corporate@haruinvest.com0
hello@haruinvest.com
Number of Employees
24
Founded Date
September 1, 2019
Competitors
Syndicate
Syndicate
0
CTO
Eunkwang Joo
Eunkwang Joo
0

Other attributes

Blog
haruinvest.com/blog
medium.com/haruinvest
Company Operating Status
Active
Invested in
Pow.re
Pow.re
Medium URL
medium.com/haruinvest
Overview

When signing up on the Haru Invest platform, users get the choice of setting up a personal or corporate account. Haru provides earn rates of up to 15 percent for deposits of the Bitcoin (BTC), Ethereum (ETH), and Tether (USDT) cryptocurrencies. Haru Invest serves users from over 140 countries. The digital asset management platform can be accessed via an app, downloadable at the company's website.

Haru Invest does not have borrowers for deposits. Instead, the platform autonomously invests the deposits for the user with minimized trading risk, meaning that theoretically, earnings at Haru Invest can be higher compared to more traditional trading methods. Some of the strategies that Haru employs include the following:

  • Arbitrage trading leveraging BTC and ETH price gap between crypto exchanges
  • Market neutral strategy based on the price stability mechanism at a futures exchange
  • Spread trading that focuses on the volatility of BTC/ ETH futures contract
Haru Invest App

The Haru Invest App is equipped with features such as biometric authentication, notification-based performance tracking, and dark mode for eye strain reduction.

Products

Haru's products include Haru Wallet, Earn Plus, Earn Explore, Haru Switch, and Haru Freeze.

  • Haru Wallet (account type): A Haru Wallet account offers up to 7 percent annual percentage rate (APR), no lock-up, and limitless withdrawal available twenty-four hours a day, seven days a week, with earnings compounding every day.
  • Earn Plus (account type): An Earn Plus account offers up to 15 percent APR, lock-up between 15 to 365 days, with earnings compounding every day.
  • Earn Explore (account type): An Earn Explore account offers up to 25 percent APR based on performance, with lock-up between one to three months through an automatic investment algorithm.
  • Haru Switch: Haru Switch is a community-driven pool where users can contribute their crypto assets to the pool and receive earnings from transactions as swaps occur. All fees are calculated based on the Pool balance status and shown upon placing an order.
  • Haru Freeze: Haru Freeze enables users to increase their earnings by earning tokens called Frosts and Crystals — types of NFTs (non-fungible tokens) that come with digital artworks. Frosts are used to collect Crystals, which enable users to earn improved rates and lower fees.
Haru Switch

Haru Switch offers two modes of trading—Market Switch and Limit Switch. With Market Switch, users can swap their cryptocurrency instantly at market price, with no associated gas fees and no need to withdraw to an exchange. With Limit Switch, users can make a reservation to swap their cryptocurrency at the price they desire. The swap is automatically executed when the market price reaches the reserved order price.

In addition, users have the option of becoming liquidity providers, in which users can earn rewards as swaps are executed. Anyone can join as a liquidity provider by signing up for an Earn Explore account. Users will have to choose their asset type and lock-up for a fixed period.

Haru Freeze (Frost)

Frost is an alternative form of the Earn Plus product that contains a variety of information regarding the lock-up amount, lock-up period, earnings, and earn rate, as well as digital art. Because the intrinsic value of Earn Plus is carried over to a Frost, the Frost holder will receive daily earnings based on the latest Haru Wallet earn rates. Users can acquire Crystals by collecting seven different Frosts that meet the condition for a Crystal.

Timeline

No Timeline data yet.

Funding Rounds

Products

Acquisitions

SBIR/STTR Awards

Patents

Further Resources

Title
Author
Link
Type
Date

Interview with Hyungsoo Lee, Head of Haru Invest

Haru Invest

https://medium.com/haruinvest/interview-with-hyungsoo-lee-head-of-haru-invest-c4f0ab9f72f9

Web

July 9, 2021

References

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