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Bandai Namco Entertainment

Bandai Namco Entertainment

Bandai Namco Entertainment is a japanese video game company founded in 2006 by Masaya Nakamura.

Bandai Namco Entertainment Inc. is a Japanese multinational video game publisher headquartered in Minato-ku, Tokyo. Its international branches, Bandai Namco Entertainment America and Bandai Namco Entertainment Europe, are respectively headquartered in Santa Clara, California and Lyon, France. It is a wholly-owned subsidiary of Bandai Namco Holdings, an entertainment conglomerate.

Bandai Namco Entertainment was formed on 31 March 2006, following a corporate merge between Namco and Bandai on 29 September of the previous year. Originally known as Namco Bandai Games[b], it merged Bandai Games and Namco Networks in January to create Namco Bandai Games America. Namco Bandai Games absorbed Banpresto's video game division in 2008 and dissolved Bandai Networks in 2009.

Development operations were spun off into a new company in 2012, Namco Bandai Studios (now called Bandai Namco Studios), to help create faster development time and tighter cohesion between development teams. Namco Bandai Games was renamed Bandai Namco Games in 2014 and again to Bandai Namco Entertainment a year later.

Bandai Namco Entertainment owns several multi-million video game franchises, including Pac-Man, Tekken, Gundam, Soulcalibur, Tales, Ace Combat, Taiko no Tatsujin, The Idolmaster and Dark Souls, Pac-Man himself serves as the official mascot of the company.

As of March 2022, it is the third largest video game company in Japan in terms of revenue and market capitalization, after Sony Interactive Entertainment and Nintendo, ahead of Sega, Square Enix, Nexon, Capcom and Konami.

The company also owns the licenses to several Japanese media franchises, such as Shonen Jump, Kamen Rider, Super Sentai, Sword Art Online, and the Ultra Series. It is the core publishing and development area of the Bandai Namco Group's "Content Strategic Business Unit" (Content SBU), and the main video game branch of Bandai Namco Holdings.

Timeline

March 2013
In March 2013, Namco Bandai Games established two new game studios.
April 2, 2012
On 2 April 2012, Namco Bandai Games spun off its development operations into a new company called Namco Bandai Studios.
2011
In early 2011, Namco Networks was absorbed into Namco Bandai Games America, effectively consolidating Namco Bandai's American console, handheld, and mobile video game development operations.
2010
In 2010, Namco Bandai Games entered the Guinness World Records as the company that released the most TV commercials for the same product, a Nintendo DS game called Solatorobo: Red the Hunter.
April 1, 2009
On 1 April 2009, Bandai Networks, Namco Bandai's mobile phone business, was dissolved and absorbed into Namco Bandai Games.[
March 31, 2006
Both companies worked independently under the newly formed Bandai Namco Holdings until March 31, 2006, when their video game operations were merged to form Namco Bandai Games.
February 2005
In February 2005, in the wake of their 50th anniversary, Namco announced their intent to merge with Bandai to form Bandai Namco Holdings.

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