Steady (company)

Steady (company)

Steady is a Berlin-based, digital media company offering users a place to publish and monetize projects through a membership platform.

Steady, founded by Manuel Kallenbach, Dirk Holzapfel, Sebastian Esser, Philipp Schwörbel and Gabriel Yoran, launched in 2017. They offer a digital publication platform through which users can earn money through memberships, which are managed by Steady.

Steady markets their services towards journalists, bloggers, podcasters, videographers or vloggers, coders and those who seek an independent platform. Users are able to determine how and what they offer while retaining their rights, they can determine the price and details of their membership (including the option of trial memberships) and Steady offers users relevant statistics on their members.

They offer a membership based funding model, through which users can determine the cost of monthly subscription, from which steady takes 10% of gross revenue. For users, this frees them from standard subscription models, advertisers' sensitivities and one-time donations.

Steady works on REST-API.

Funding

Seed

In April of 2019, Steady announced the conclusion of a funding round for an undisclosed amount. Müller Medien and VC Fonds Kreativwirtschaft Berlin jointly invested in Steady.

Timeline

Funding rounds

Funding round
Funding type
Funding round amount (USD)
Funding round date
Investment
Steady (company) Seed round Funding Round 2018
1,650,000
November 29, 2018
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People

Name
Role
LinkedIn

Dirk Holzapfel

Founder and VP Engineering

Gabriel Yoran

Founder and VP Marketing and Communications

Judith Holzapfel

Finance

Manuel Kallenbach

Founder, CTO

Philipp Schwörbel

Founder and Managing Director, VP Finance & Operations

Sara Hesse

VP Design and User Experience

Sebastian Esser

Founder and Managing Director, VP Product

Thomas Weyres

Original Design and User Experience

Further reading

Title
Author
Link
Type
Date

Steady - API Reference

Web

Documentaries, videos and podcasts

Title
Date
Link

Introducing: Steady I People-Powered Media I Berlin Startup

June 17, 2019

Companies

Company
CEO
Location
Products/Services

News

Title
Author
Date
Publisher
Description
Madison Hogan
June 16, 2020
AmericanInno
Steady, an Atlanta-based income-building platform that provides workers in the gig economy with flexible on-demand jobs and financial services, has raised $15 million in Series B financing round led by Recruit Strategic Partners. The funds will primarily be used to accelerate growth at Steady and provide support for hourly and gig workers who are facing economic challenges during the Covid-19 pandemic. Steady will work to grow its U.S. based data, product and technical operations, according to a press release. The round included previous investor Propel Ventures Partners, along with Flourish Ventures, Loeb Enterprises and CMFG Ventures. Steady will appoint a director from Recruit Strategic Partners to its board as part of the funding. Steady has about 50 employees and with this new round will be making additional hires, particularly data scientists, according to a spokesperson. The new round brings Steady's total funding to $38.5 million. Steady helps "alternative workers"--including
Sophia Kunthara
June 16, 2020
Crunchbase News
With 1.5 million people filing for first time unemployment benefits for the week ending on June 6, finding a job is no easy task. That's why Atlanta-based startup Steady wants to help.

References

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