CRM

Customer relationship management (CRM) is a technology for managing a company's relationships and interactions with customers and potential customers. A CRM system can help companies stay connected to customers, streamline processes, and improve profitability.

Timeline

Patents

Further Resources

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News

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Victims of fraud: how to get your money back from your bank

Miles Brignall

October 2, 2021

the Guardian

Your bank will often make it as difficult as possible but there are ways to increase your chances

UK clears Facebook's purchase of CRM maker, Kustomer

Natasha Lomas

September 27, 2021

TechCrunch

The UK's competition watchdog has cleared Facebook's acquisition of Kustomer, a maker of CRM tools. The purchase was announced last November -- with a price-tag we reported as $1BN -- but is pending closing after facing regulatory scrutiny. The UK's Competition and Markets Authority (CMA) opened an inquiry on the proposed merger this summer, at [...]

Affinity, a relationship intelligence company, raises $80M to help close deals

Christine Hall

September 9, 2021

TechCrunch

Affinity is focused on industries like investment banking and venture capital, where there aren't CRMs or networking platforms that cater to the specific needs of the long-term relationship.

Revenue Grid Raises $20M in Series A Funding | FinSMEs

FinSMEs

September 2, 2021

FinSMEs

The Sales Playbook of Successful B2B Teams

Jamie Cleghorn

August 25, 2021

Harvard Business Review

Always be data-driven.