Patent attributes
Systems and methods of providing information via a computer network are provided. A data processing system can receive a search query via the computer network. Search results can be identified responsive to the search query and provided for display at a computing device. The search results can include content items. The data processing system can receive a request to generate placement criteria responsive to display of the search query at the computing device. Based at least in part on the request, the data processing system can determine a first criterion based on the search query, and a second criterion based on at least one of the search results and the content items. Based at least in part on this data, the data processing system can generate the placement criteria, which can include at least one of the first criterion and the second criterion.