US Patent 6886101 Privacy service

A system and method providing a privacy service for facilitating the auditing and control of privacy data such as demographic and financial information. In accordance with one embodiment, the system suitably includes a database, a registration module, a tracking module, and an audit module. A consumer, corporation, or other user may use the system to perform a self audit of their privacy data to see how the privacy data is collected, used and disseminated by various third party entities such as merchants, financial institutions, marketing organizations and the like. Tracking information related to the use, collection and dissemination of the privacy data is stored by the system for later access by the user.