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US Patent 11778247 Dynamic insertion of content within live streaming video

Patent 11778247 was granted and assigned to GumGum on October, 2023 by the United States Patent and Trademark Office.

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Contents

Is a
Patent
Patent

Patent attributes

Patent Applicant
GumGum
GumGum
Current Assignee
GumGum
GumGum
Patent Jurisdiction
United States Patent and Trademark Office
United States Patent and Trademark Office
Patent Number
11778247
Patent Inventor Names
Ken Weiner
Jagadish Kamath
Date of Patent
October 3, 2023
Patent Application Number
17697807
Date Filed
March 17, 2022
Patent Citations
‌
US Patent 10257253 Systems, methods, and media for correlating information corresponding to multiple related frames on a web page
‌
US Patent 10638180 Media timeline management
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US Patent 11356746 Dynamic overlay video advertisement insertion
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US Patent 11284130 Dynamic insertion of content within live streaming video
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US Patent 8863182 In-stream video stitching
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US Patent 9204102 Systems and methods for inserting ads during playback of video media
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US Patent 9426543 Server-based video stitching
‌
US Patent 9467750 Placing unobtrusive overlays in video content
...
Patent Primary Examiner
‌
Michael H Hong
CPC Code
‌
H04N 21/23424
Patent abstract

Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content or other supplemental content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content or integrated within the portion of the original content, and revised manifest data may be generated by the server and sent to a client device for playback. The systems and methods may include introducing a delay in the live stream relative to its original source in order to provide time for server-side creation of replacement video portions that include overlay content or other supplemental content.

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