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US Patent 10929752 Automated control of display devices

Patent 10929752 was granted and assigned to GumGum on February, 2021 by the United States Patent and Trademark Office.

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Contents

Is a
Patent
Patent

Patent attributes

Patent Applicant
GumGum
GumGum
Current Assignee
GumGum
GumGum
Patent Jurisdiction
United States Patent and Trademark Office
United States Patent and Trademark Office
Patent Number
10929752
Date of Patent
February 23, 2021
Patent Application Number
15709225
Date Filed
September 19, 2017
Patent Citations
‌
US Patent 10007863 Logo recognition in images and videos
Patent Citations Received
‌
US Patent 12124509 Automated media analysis for sponsor valuation
0
‌
US Patent 11556963 Automated media analysis for sponsor valuation
Patent Primary Examiner
‌
James M Detweiler
Patent abstract

Systems and methods are provided for analyzing images or video using computer vision. Data comprising real time or near real time information or historical information is retrieved that is associated with a sporting event at a physical location. A time segment is identified of a display device at the physical location for acquisition. The display device is configurable to present visual sponsorship data during the time segment for an assigned sponsor. It is determined that one or more rules are satisfied by the data. An indication is transmitted that the first rule is satisfied to a computing device of a sponsor. A bid or valuation is generated based at least on the first rule being satisfied. A request to acquire the time segment is received from the computing device of the sponsor, and the display device at the physical location is caused to present visual sponsorship data for the sponsor during the time segment.

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