In traditional Web 2 social media platforms, the number of ‘Likes’ or ‘Followers’ is directly correlated to their earnings power. Creator is primarily valued by the number of followers he can engage with.
Sway introduces a web3 equivalent model where social capital is translated into an asset class. Instead of ‘following‘ a creator, participants can stake with their creator pool. Value is established based on the pool participation TVL. Stakeholders are providing a social underwriting facility for creators through a subDAO.
Clout.art - Medium
March 7, 2022