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Refinery29

Refinery29

A digital media company focused on women and women's issues. It was founded in 2005 and is located in New York City. It was acquired by Vice Media in 2019.

OverviewStructured DataIssuesContributors

Contents

refinery29.com
refinery29.uk
Is a
Organization
Organization
Company
Company

Company attributes

Industry
Internet
Internet
Beauty
Beauty
Lifestyle
Lifestyle
‌
Media and Entertainment
Digital media
Digital media
News
News
Fashion
Fashion
Video
Video
...
Location
New York
New York
Brooklyn
Brooklyn
New York City
New York City
B2X
B2C
B2C
0
CEO
Justin Stefano
Justin Stefano
Philippe von Borries
Philippe von Borries
Founder
Justin Stefano
Justin Stefano
Philippe von Borries
Philippe von Borries
AngelList URL
angel.co/refinery29
Pitchbook URL
pitchbook.com/profiles.../53325-37
Legal Name
REFINERY29 INC.
Parent Organization
Vice Media
Vice Media
Number of Employees (Ranges)
201 – 500
Email Address
feedback@refinery29.com
Phone Number
+11212966311
Number of Employees
400
Full Address
49 S 2nd St, Brooklyn, New York 11249, US0
Investors
WPP Ventures
WPP Ventures
‌
Eastern Capital
Stripes Group
Stripes Group
Floodgate (venture capital firm)
Floodgate (venture capital firm)
Lead Edge Capital
Lead Edge Capital
Ramesh Haridas
Ramesh Haridas
HearstLab
HearstLab
Ann Miura-Ko
Ann Miura-Ko
...
Founded Date
2005
Total Funding Amount (USD)
30,400,000
Latest Funding Round Date
October 16, 2013
Competitors
Dodo
Dodo
FloSports
FloSports
Latest Funding Type
Series C
Series C
Wellfound ID
refinery29
Country
United States
United States

Other attributes

Acquirer
Vice Media
Vice Media
Blog
refinery29.com
Company Operating Status
Active
Public/Private
Private0
Wikidata ID
Q7307207

Refinery29 is a New York City-based digital media company that specializes in media for women including reporting the news, fashion, entertainment, and wellness. Its stated mission is to be a catalyst so that women can feel, see, and claim their power. It has offices in both the United States and the United Kingdom. In 2019, Refinery29 was acquired by Vice Media and the name of the merger of the two companies is Vice Media Group.

Product

The digital media site targets a female-centric audience and offers articles on topics such as politics, current events, social issues, fashion, and more. It also offers media in the form of videos and original series. Topics can be searched in categories including style, beauty, lifestyle, wellness, technology, work and money, food and drink, and more. There is also a shopping page on the website, which connects users to sales and recommended products.

Refinery29 also has a research division called Refinery29 Intelligence. It is comprised of researchers, marketers, and analysts that can offer insights to third-parties regarding advertising to the company's audience, which is predominately young women.

Timeline

No Timeline data yet.

Funding Rounds

Products

Acquisitions

SBIR/STTR Awards

Patents

Further Resources

Title
Author
Link
Type
Date

How Refinery29's Founders Built a $500 Million Business on 1 Simple Idea

Bartie Scott

https://www.inc.com/bartie-scott/2016-inc5000-refinery29.html

Web

September 28, 2016

Refinery29 Company Profile: Acquisition & Investors | PitchBook

Todd Spangler

https://pitchbook.com/profiles/company/53325-37

Web

October 2, 2019

References

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