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Xctuality is a Singapore-based company that is developing solutions for immersive experiences in the metaverse. It was founded in 2020 and has partnered with several companies and organizations, such as Roche, Singapore Tourism Board, and Raffles Hotels and Resorts. The stated goal of the company is to help its clients grow their customer bases using digital creativity.
The company provides solutions and products for immersive virtual reality experiences. One solution that Xctuality offers is a live streaming service. E-commerce brands can partner with the company to create virtual events via live stream. Consumers can purchase tickets and attend the event, just like they would in real life.
Xctuality has also developed a product to be used in the metaverse called Xtualyfe. It was launched in October 2022 and is a platform where virtual worlds, environments, and experiences can be built. Users can create customized avatars of themselves to play games and interact with other people on the platform.
According to the company's website, there are more products in development, including an non-fungible token (NFT) marketplace and an immersive experience that is similar to using augmented reality and virtual reality.


