Wello

Wello is a San Francisco-based technology company specializing in creating products that can be used for fitness purposes. It was founded in 2011 and was acquired by Weight Watchers in 2014. Prior to its acquisition, it participated in the RockHealth 10/01/12 cohort and raised an estimated $1,000,000.

The company's platform allows for users to access live fitness training online. There are one-on-one virtual workouts which can be accessed on a tablet or laptop. Activities from which users can choose include yoga, Pilates, martial arts, aerobics, and more.Users can select the date and time they want to have the workout session as well as preferences about the trainer, such as the sex of the trainer or if they have worked together in the past. The trainers who provide the workouts are all certified and have at least two years of experience. Group workouts are also available and access to the platform is available via a monthly subscription. The on-demand workouts are available at a cost different to the subscription, but do not require the user to be a member on the platform.