Patent 9800951 was granted and assigned to Amazon on October, 2017 by the United States Patent and Trademark Office.
The playback of video content upon a display is enhanced through the unobtrusive presentation of extrinsic data upon the same display. A video content feature is rendered on a display. It is determined whether to present extrinsic data relevant to a current time in the video content feature based at least in part on appearance control metadata. A graphical element presenting at least a portion of the extrinsic data is rendered on the display while the video content feature is also being rendered on the display in response to determining to present the extrinsic data.