US Patent 9244900 Template based website development and management

There is disclosed a method and apparatus for template based website development and management. The method includes obtaining input of an entity identifier designating an entity database record within a database and obtaining entity data including data pertaining to the entity of the website from the entity database record within the database using the entity identifier. The method further includes accessing a template including a content container and a style element and substituting the entity data for the content container. The method further includes enabling revision of the web page by customizing style elements to thereby create customized style elements, receiving a request to update the web page to include updated entity data from the database, and regenerating the web page using the template by substituting the updated entity data for the content containers, the updated entity data presented as directed by the customized style elements.