Is a
Patent attributes
Patent Jurisdiction
Patent Number
Date of Patent
August 18, 2015
Patent Application Number
13136423
Date Filed
August 1, 2011
Patent Citations Received
Patent Primary Examiner
Patent abstract
The current invention is an interactive advertising and marketing system that operates to provide users with an opportunity to identify objects within video media and create virtual hotspots with respect to the objects, which allows viewers the ability to select objects within the video media that are associated with one of the hotspots, and transmits their interest in the selected object to one or more users. Preferably, the system operates such that hotspots can be created for previously created video, newly created video media, as well as live broadcasts.
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