Patent attributes
While performing a function, a mobile device identifies that it is idle while it is downloading content or performing another task. During that idle time, it gathers one or more parameters (e.g., location, time, gender of user, age of user, etc.) and sends a request for an audio message (e.g., audio advertisement). One or more servers at a remote facility receive the request with the one or more parameters, and use the parameters to identify a targeted message. In some cases, the targeted message will include one or more dynamic variables (e.g., distance to store, time to event, etc.) that will be replaced based on the parameters received from the mobile device, so that the audio message is dynamically updated and customized for the mobile device. In one embodiment, the targeted message is transmitted to the mobile device as text. After being received at the mobile device, the text is optionally displayed and converted to an audio format and played for the user.
