Drink bottle with a promotional object, characterised by the plastic or glass body (1) of the drink bottle being on at least one point provided with a concave recess (2), into which a object (3) is inserted and at least a part of the surface of the drink bottle with the object (3) is covered with wrapping (4), constituting namely the drink bottle label, when the cover (4) is advantageously made of shrink-wrap.