Patent attributes
A improved product display adaptable to standard gondola systems. The display increases the retail sales space available by providing for the recovery of unused space traditionally existing below the original base deck of the display. This display comprises a new free-standing base deck to replace the original base deck. The free-standing base deck positionally registers in the space where the original base deck was located. The free-standing base deck rests directly on the floor surface beneath the product display thus reclaiming the unused space beneath the original base deck. The display includes an additional member for maintaining the product display's base brackets parallel to assist in retaining and positionally registering the free-standing base deck, and an additional member for maintaining the aesthetic appearance of the product display's base brackets by covering the exposed portions that were once hidden by the original base deck.
