Patent attributes
A system and method for presenting lightning strike information in a manner so as to be easily understood and appreciated by viewers of televised weather report presentations. Lightning strike information is displayed with a marker and textual indication of the lightning strike location in a viewer friendly format. Lightning strike data from a lightning strike data source is filtered to select individual lightning strikes to be displayed and processed to obtain the viewer friendly lightning strike location information to be presented overlaid on a geographic map or satellite image background. Personalized lightning strike information indicating the distance of a lightning strike from a viewer location of interest may be generated and provided directly to individual viewers via the internet, cellular phone, and/or other wired or wireless communication channels.