US Patent 7853684 System and method for processing web activity data

Patent 7853684 was granted and assigned to Sas (company) on December, 2010 by the United States Patent and Trademark Office.

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Is a

Patent

Patent attributes

Current Assignee

Sas (company)

Patent Jurisdiction

United States Patent and Trademark Office

Patent Number

7853684

Date of Patent

December 14, 2010

Patent Application Number

10271340

Date Filed

October 15, 2002

Patent Primary Examiner

‌

Kevin Bates

Patent abstract

A computer-implemented system and method for analyzing user browsing activity. Records from a web log that were generated during web browsing sessions are accessed. The web log includes at least one record that is detached from other records generated during the same browsing session as the one record. A web log data characteristic of the detached session record is compared with a web log data characteristic of other records in the web log. Based upon the comparison, the detached session record is associated with at least another record from the web log. The association between the detached session record and the another record is used to analyze user browsing activity.