Is a
Patent attributes
Current Assignee
Patent Jurisdiction
Patent Number
Patent Inventor Names
Xuejun Wang0
Brian Acton0
Venkat Panchapakesan0
Date of Patent
November 30, 2010
0Patent Application Number
107251970
Date Filed
December 1, 2003
0Patent Primary Examiner
Patent abstract
A method and apparatus for generating search results with higher relevancy. More specifically, the present invention provides a listing of narrowing or related search terms based upon the search term submitted by the user. The present invention effectively guides users to narrow their search by guiding users to select or click on highly related search terms. In one embodiment, the listing of the highly related search terms is generated in accordance with sales and/or click information, e.g., via scoring of search terms that is premised on sales and/or click information.
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