The present invention relates to a system for growing plants hydroponically on a vertical wall. The system can be used to grow many different species of plants concurrently. The system comprises a specially designed wall together with an integrated and customizable automatic irrigation system for providing nutrients and water, with metered absorption of the nutrients and water by the plants and regulation of excess nutrients and water. The wall may be equipped with an automatic release system which releases the nutrients into the wall's absorbent covering.