The invention provides a display device and a light adjusting method thereof capable of carrying out light adjustment effectively by the output control of a light source and, preferably, of effecting light adjustment according to color distribution of a displayed image. The display device of the invention that is capable of adjusting a displayed image by changing light flux can include a plurality of light sources having light emitting diodes, an image analyzing unit for outputting a light control signal for controlling the output of each of the light sources, based on an image signal of the displayed image, and a light control device for controlling the output of each of the light sources based on the light control signals.