The present invention provides a transparent conductor comprising a substrate, and a conductive layer containing conductive particles and a cured material of a binder, wherein the binder has at least one substituent selected from the group comprising substituents represented by undermentioned general formula (1) to (4) on side chains thereofF—(CF2)n— (1)F—(CF2CF2O)m— (2)F—(CF2CF2CF2O)p— (3)