A golf shot alignment system assists a golfer to align a golf club face towards a selected target. The golf shot alignment system comprises a target selection device which is remote from a golf club mounted indicator device which is mounted on a golf club having the golf club face. The target selection device can communicate wirelessly with the golf club mounted indicator device so as to provide target information from the target selection device to the golf club mounted indicator device. The golf club mounted indicator device uses the target information which it receives to determine when the golf club face is aligned towards the selected target and then indicates this to the golfer.