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US Patent 11675969 Dynamic native content insertion

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Patent
Patent
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Patent attributes

Patent Applicant
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Current Assignee
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Patent Jurisdiction
United States Patent and Trademark Office
United States Patent and Trademark Office
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Patent Number
116759690
Date of Patent
June 13, 2023
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Patent Application Number
175102890
Date Filed
October 25, 2021
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Patent Citations
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US Patent 7801945 Method and system for inserting web content through intermediation between a content server and a client station
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Patent Primary Examiner
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Chinyere Mpamugo
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CPC Code
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G06F 40/143
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G06F 40/186
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H04L 67/42
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Approaches, techniques, and mechanisms are disclosed for automatically inserting supplemental items into documents. According to an embodiment, a first request is received, comprising document information that identifies a particular document. A target repeated structure type, to which a group of items in the particular document conform, is identified within the particular document. Based on the target repeated structure type, a template is generated. A new content item is generated by applying descriptive metadata that describes the new content item to the template. The new content item conforms to the target repeated structure type. The new content item is inserted in the particular document at an insertion point before or after a particular content item that conforms to the target repeated structure type.

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