Patent attributes
Systems and methods are provided for generating a trackable video-based product. One method comprises receiving a video comprising a plurality of frames from a video database; receiving product information associated with at least one product for sale from a product database; and receiving annotation data linking the received product information to at least one of the plurality of frames from a metadata database. The method may further comprise modifying a database to include a link between the at least one of the plurality of frames and the product information and generating an augmented video using the annotation data and the received video. The method may further comprise delivering the augmented video to a client device, such as a user device of a consumer, and responsive thereto receiving a communication related to the delivered video, the communication comprising data relating to an interaction with the video; comparing the data relating to the interaction with the link in the database to determine an associated product; and delivering information associated with the determined associated product to the client device.
