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US Patent 11367105 Dynamic evaluation and use of global and contextual personas

Patent 11367105 was granted and assigned to Walmart on June, 2022 by the United States Patent and Trademark Office.

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Contents

Is a
Patent
Patent

Patent attributes

Patent Applicant
Walmart
Walmart
Current Assignee
Walmart
Walmart
Patent Jurisdiction
United States Patent and Trademark Office
United States Patent and Trademark Office
Patent Number
11367105
Patent Inventor Names
Abhimanyu Mitra0
Afroza Ali0
Kannan Achan0
Omkar Deshpande0
Yang Deng0
Date of Patent
June 21, 2022
Patent Application Number
16748371
Date Filed
January 21, 2020
Patent Citations
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US Patent 10404566 Online techniques for parameter mean and variance estimation in dynamic regression models
0
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US Patent 10242381 Optimized selection and delivery of content
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US Patent 10467313 Online user space exploration for recommendation
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US Patent 10521824 System and method for personalized content recommendations
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US Patent 10545624 User interfaces for personalized content recommendation
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US Patent 10600004 Machine-learning based outcome optimization
0
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US Patent 10747805 Content carousel in a social media timeline
Patent Primary Examiner
‌
James M Detweiler
CPC Code
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G06Q 30/0255
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G06Q 30/0268
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G06Q 30/0246

A system and method for content selection and presentation is disclosed. A plurality of content elements configured for presentation in at least one content container is received and one of the plurality of content elements is selected for presentation in the at least one content container. The one of the plurality of content elements is selected by a trained selection model configured to select one of an individual context or a global context. An interface including the selected one of the plurality of content elements is generated.

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