In an approach, a processor detects at least one training message delivered by a user on a social media application, the training message being accessible by an operator. A processor records training feedback performed by the operator on the social media application regarding to the at least one training message. A processor trains an analysis engine module using (i) the at least one training message as input and (ii) the training feedback as output. A processor generates a predicted feedback for a subsequent message based on the trained analysis engine module.