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US Patent 11113351 Aggregated search engine query analysis

Patent 11113351 was granted and assigned to TD Ameritrade on September, 2021 by the United States Patent and Trademark Office.

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Patent
Patent

Patent attributes

Patent Applicant
TD Ameritrade
TD Ameritrade
Current Assignee
TD Ameritrade
TD Ameritrade
Patent Jurisdiction
United States Patent and Trademark Office
United States Patent and Trademark Office
Patent Number
11113351
Date of Patent
September 7, 2021
Patent Application Number
20190617
Date Filed
June 17, 2019
Patent abstract

A method includes acquiring data from sources of search query data. The data indicates searches performed at multiple search engines. The method includes identifying a set of search terms from the data, determining a number of times each of the identified set of search terms was searched, and generating a search count for each of the identified set of search terms based on the number of times each of the identified set of search terms was searched. The method includes classifying, based on predetermined criteria, the searches for the identified set of search terms as being active or passive, assigning weights according to predetermined rules to each of the searches based on whether each of the searches is active or passive, and generating weighted search counts by multiplying the search counts with respective weights. The method includes generating a score indicating an interest level in the first search term.

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