US Patent 10949882 Real-time and context based advertisement with augmented reality enhancement

Disclosed herein are methods and systems for real-time content-matched advertisement in an augmented reality environment. In particular, a plurality of integrated images of an extracted real life object in a virtual environment is provided at a computer device to a user. The plurality of integrated images comprises one or more advertisement elements that are determined using a comprehensive content matching mechanism. The comprehensive content matching mechanism is based on a plurality of factors comprising advertisement content, user preference information, and context information.