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US Patent 10423981 System and method for advertisement transmission and display

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Patent abstractTimelineTable: Further ResourcesReferences
Is a
Patent
Patent

Patent attributes

Patent Jurisdiction
United States Patent and Trademark Office
United States Patent and Trademark Office
Patent Number
10423981
Patent Inventor Names
John Phillip Hansen6
Kelly M. Christensen6
Thomas Daniel Mock6
Date of Patent
September 24, 2019
Patent Application Number
15922048
Date Filed
March 15, 2018
Patent Citations Received
‌
US Patent 11882335 Systems and methods for scheduling interactive media and events
1
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US Patent 10979770 Systems and methods for scheduling interactive media and events
2
‌
US Patent 11252238 Systems and methods for outputting updated media
3
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US Patent 11265095 Broadcast response system
4
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US Patent 11706044 Broadcast response method and system
5
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US Patent 11778274 Systems and methods for scheduling interactive media and events
Patent Primary Examiner
‌
Belix M Ortiz Ditren
Patent abstract

The disclosure herein provides systems and methods for a media enhancement system configured to associate a secondary media signal (for example, the secondary media signal can comprise an advertisement) to a primary media signal (for example, a radio broadcast). The disclosure herein additionally provides systems and methods for a media enhancement system that enables the generating, transmitting, displaying, and/or responding to a plurality of associated and/or unassociated secondary media signals, based on a primary media content from a primary media signal, user characteristics (for example, demographic and/or geographic information), and/or third-party preferences (for example, the goals of advertisers). The secondary media signals can be used to enhance the primary media content already being provided to the user on a user device. The secondary media signals can also be used to create psychological associations or relationships with the primary media content already being provided to the user.

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