Patent attributes
Disclosed are various embodiments for application monetization based on application fingerprinting and lifestyle fingerprinting. Application fingerprints are determined for multiple applications. A respective application fingerprint is generated based at least in part on a static analysis, a dynamic analysis, and a behavioral analysis, and is indicative of one or more features of an application. Lifestyle fingerprints are determined for multiple users. A respective lifestyle fingerprint is indicative of one or more preferences of a user. An action is implemented to market a selected application based at least in part on a correlation between the lifestyle fingerprints and a set of application fingerprints that are determined to be similar to the application fingerprint of the selected application.