A computer implemented method, computer program product, and system, relating to a geographic lighting controller. A controller receives an instruction for a smart lighting effect, the instruction including a target geographic location. The controller retrieves from a database, based on the target geographic location, information identifying a first plurality of smart lights to activate as part of the smart lighting effect. The controller determines a plurality of network addresses and a plurality of orientations for the first plurality of smart lights, based on the retrieved information, generates a lighting effect command relating to the first plurality of smart lights, and transmits the lighting effect command to create the smart lighting effect.