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RTB House

RTB House

RTB House is a New York-based company founded in 2012 by Daniel Surmacz, Paweł Chodaczek, Bartlomiej Romanski and Robert Dyczkowski.

RTB House is a company that provides marketing technology for e-commerce companies.

The company serves campaigns for more than 1,600 clients on 70+ markets across EMEA, APAC and the Americas regions with main locations in New York, London, Tokyo, Singapore, São Paulo, Seoul, Moscow, Istanbul, Dubai and Warsaw.

RTB House was founded in 2012 by Robert Dyczkowski, Bartłomiej Romański, Daniel Surmacz and Paweł Chodaczek, who bootstrapped the company.In 2012 RTB House created the MarTech solution, which identifies a group of web users, analyzes their online shopping behavior, and displays a personalized ad message to the user.

In 2013 RTB House launched first campaigns in the Western, and Central and Eastern Europe.

In October 2015 RTB House extended its operations to advertisers in Indonesia, Malaysia, Thailand and Taiwan.

In 2016 RTB House launched activities in Singapore, in the Latin America region: Brazil, Argentina, Chile and Mexico, and in the MEA region.

In 2019 an international private equity firm, Cinven, announced that it has signed an agreement to invest in RTB House.

Timeline

Patents

Further Resources

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AI-Driven Performance Marketing for the Jobs Vertical

Web

References

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